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About us

Cupcakes specializes in baking a variety of fresh, delicious cupcakes from scratch daily.  Each day, we offer eleven different flavors of cupcakes.  We have a home lineup of seven flavors that are available every day, and a visiting lineup of five flavors which is rotated every two days.  The Batter Up! story begins in the foothills of the San Bernardino mountains, where owners Paul & Danielle Stiritz, in search of a small business idea for several years, decided to put Danielle’s baking talent to work and share her delicious cupcakes with the world.  

While the San Bernardino area will always hold a special place in the hearts of Paul & Danielle, it is the San Diego area where their family was destined to be.  Growing up in Poway since the age of 2, Paul is a proud product of the Poway Unified School District and has seen the once, small country town, grow into the place it is today.  Appreciating the great sense of community and family values that embody the spirit of his hometown, it is where Paul and Danielle wanted their children to grow.

Soda is more than just something we taste or see or measure. It shows in our every action. We strive to exceed the world’s ever-changing expectations because our quality promise of delivering safe and refreshing products is our highest business objectives and our enduring obligations. 

Beyond this, we are committed to protect and preserve the environment, and to protect worker and public safety. We operate in a responsible manner in accordance with environmental and occupational safety and health standards.

We are accountable for all actions. We communicate effectively with our employees, customers, consumers, government, shareowners, and other stakeholders to continually improve our quality, environmental, and occupational safety and health performance. 

More than a billion times everyday, consumers choose our brand of refreshment because Soda is The Symbol of Quality, Customer and Customer Satisfaction and A Responsible Citizen of the World. 

Be a part of the world's most well loved brand and join the Soda Family across the different regions in the Philippines. Choose to live positively. Explore the career opportunities we offer that refreshingly makes a difference!

Potato Chips or Fried Potato Cuttings (known as a crisp in British English and Hiberno-English; as a chip in AmericanAustralianNew ZealandCanadianSingaporeSouth AfricanJamaican English and as either a chip or wafer in Indian English) is a thin slice of potato that isdeep fried or baked until crunchy. Potato chips are commonly served as an appetizer, side dish, or snack. The basic chips are cooked and salted; additional varieties are manufactured using various flavorings and ingredients including seasoningsherbsspicescheeses, and artificial additives. Some flavors include sour cream and onion, barbecue, salt and vinegar, and regular plain salt..

'Crisps', however, may also refer to many different types of savory snack products sold in the UK and Ireland, some made from potato, but may also be made from maizetapioca or other cereals.


The earliest reference to Candy is associated with Boston candy maker William Schrafft who urged people to send his jelly beans to Union soldiers fighting in the Civil War. Nothing helps ward off the discomfort of gangrene quite like a jelly bean, we guess. 

Candies became a wide-spread American treat in the early 20th Century, sold with other penny candies, and in the 1930’s the popular association of jelly beans and Easter was firmly entrenched in our culture, most likely due to the ovate shape (that means ‘shaped like an egg,’ but we prefer the fancy word). 

Jelly beans worked their way into more than just holiday traditions, however; they have made a name for themselves in music and politics, as well. American fans thought that The Beatles liked jelly babies, but not knowing what those are, fans hurled jelly beans instead, oblivious to the fact that jelly beans are much harder than jelly babies and therefore hurt when they hit their target. Having been pelted with jelly beans once too often, George Harrison commented, “We don’t like jelly babies, or fruit gums for that matter, so think how we feel standing on stage trying to dodge the stuff, before you throw some more at us.” 


Chocolate something they had done for thousands of years. In the 16th Century, Spanish explorer Hernan Cortez paid a visit to the Aztecs and when he met their leader, Montezuma, he got a taste of the spicy, chocolate drink that was a local treasure. Cortez returned to Spain with the recipe (we like to imagine it scribbled on a Post-it note) and a stash of cacao beans and the chocolate drink quickly became a favorite delicacy in the aristocratic circle. 

For a while, the rich Europeans had all the fun, but over the next couple of centuries, cacoa and sugar became widely traded in Europe and North America, filling the growing demand for the chocolate drink among all the classes. In 1847, Englishman Joseph Fry figured out a way to create a chocolate paste to press into a mold, thus creating the candy bar. Nice going, Mr. Fry.

In 1875, Henry Nestle realized that adding milk to the chocolate mixture makes it less bitter, another major milestone in the world of chocolate, soon followed by an even bigger one. The 1893 Chicago World’s Fair featured chocolate making machines that caught Milton Hershey’s eye (he was already rich from making caramel, but saw even more opportunity in chocolate, smart man). One year later, the world got the first chocolate bar from Hershey, marking the beginning of the mass-produced American candy bar.